Corporate merch can build brand loyalty — or waste money. Here are 5 common mistakes and how to avoid them.
-
Going for the cheapest option: Cheap merch breaks, fades, or gets tossed. Invest in sustainable quality.
-
Ordering too much: Deadstock = wasted budget. Use pre-order campaigns or order smaller batches.
-
Ignoring sustainability: Customers and employees expect eco-friendly choices. Link to your Sustainability hub.
-
Bad design: No one wears a logo slapped on a t-shirt. Create designs people actually want to use.
-
Not aligning with your brand: Your merch should reflect your values. Tie it back to your Brand Merchandisepage.
Need help with your next order? Get a quote.
