Pre-order merch
Sell merch without upfront costs
At Sustainable Better Merch, we’ve made launching merch easy, sustainable, and risk-free.
Our pre-order campaigns let you sell custom merchandise without paying upfront, holding stock, or overproducing — while giving your fans or customers something they’ll love (and feel good about wearing).
Risk-free. Waste-free. Stress-free.
How a pre-order campaign works
It all begins with an idea. Maybe you’re a band wanting merch. Maybe you’re about to launch a new business. Maybe you’re a creative wanting to add your design to some fresh clothing. Whatever the reason, we are here to help you make your dreams come true.
➔ We set up your personal webshop.
➔ Fans/customers order your merch during a limited campaign window.
➔ Once the campaign ends, we produce only what’s been sold.
➔ We ship directly to your customers — no leftover stock, no waste.
Because we print exactly what’s ordered, you avoid overproduction and lower your environmental impact.
No risk, no waste. Just better merch.
MAKE A DIFFERENCE WITH YOUR MERCH
Why choose us
Join us in transforming the merch industry for the better. Our pre-order campaigns are designed to minimise waste, lower the environmental impact, and make merch accessible — without the risk of overproduction.
➔ Take a stand for better production — no overproduction, no stock stress.
➔ Everything handled under one roof in Stockholm: sourcing, printing, packing, shipping.
➔ Fast turnarounds, smooth logistics, and support every step of the way + full control over your profits.
By launching your pre-order campaign with us, you’re not just selling merch — you’re taking a stand for sustainability.
Get in touch
Let's dive into detail
Here’s how our pre-order system works:
1. Your custom webshop — Set up for you
We create your personal preorder merchandise store, ready to launch. There’s a small one-time setup fee — but don’t worry — it’s deducted from your sales at the end. You won’t pay anything upfront.
2. Choose your organic & ethical products
You select the products and colors you want to offer. We’ll then get back to you with the production costs based on how many items get ordered. We offer a wide range of sustainable and ethical clothing with a huge color chart and size range. View our products here.
3. Set your prices and control your profits
You decide your prices. Subtract the product cost and send-out fee — and the rest is your profit. Full control. Zero hidden costs.
4. Launch your sustainable merch campaign
We create professional product mockups, write listings, and set up your merch pre-order campaign for a set time.
You will receive your own URL so it’s easy for you to spread the word. You decide the duration of your campaign, we would recommend 10 - 30 days. Share your campaign and webbshop with your followers, friends and fans. Then let the pre-orders roll in!
6. Production & delivery:
When the campaign ends, we close down the webshop and produce only what’s ordered. You can always add in more products into the order if you want more merch for a upcoming gig etc.
We then ship directly to your fans & customers.
7. You get paid
You’ll then receive a full sales statement. You invoice us for your profits — and that’s it!
Ready to launch? Fill out the form below & let’s go.
Get in touch
-
Fill out the form or email us directly
order@sustainablebettermerch.com -
Follow us
FAQs
What is a pre-order merch campaign?
A pre-order merch campaign lets your fans buy your custom merchandise in advance. You collect orders before producing anything, ensuring zero overproduction and guaranteed sales.
How much does it cost to set up a campaign?
We charge a small setup fee for your custom webshop, but it’s deducted from your final sales. There’s no upfront payment required.
What kind of products can I offer?
We offer 100% organic merch including t-shirts, hoodies, tote bags, and caps. All items are GOTS certified and Fair Wear certified for ethical production.
How do I make money from a pre-order campaign?
You set the selling price of each item. After subtracting the product cost, the rest is your profit. Once orders are delivered, you invoice us for your earnings.
How is this better for the environment?
By using sustainable merch practices like pre-orders, organic materials, and renewable energy production, we lower emissions by over 89% and eliminate excess inventory.
Can anyone launch a campaign?
Yes! Whether you’re an artist, band, creative brand, or business, you can run a sustainable pre-order merch campaign with us.