You’ve got the fans. You’ve got the designs. But your merch still isn’t selling. Here are 4 common mistakes we still see artists make — and how to fix them:
1. Printing Too Much Too Soon
We get it. You’re hyped. But guessing sizes and over-ordering leads to deadstock, not profits. Solution: Use a pre-order campaign. Sell first, then print what’s needed.
2. Choosing the Wrong Products
Not every fan wants a neon pink tank top. Offering merch that doesn’t match your audience = low sales. Solution: Start with staples like tees, totes, and caps. Think timeless, not trendy.
3. Pricing Too High (or Too Low)
Too expensive? Fans bail. Too cheap? You lose money. Solution: Factor in print cost, fulfillment, and margins. We’ll help you price smart.
4. No Promo Plan
Posting once on Instagram isn’t enough. Solution: Plan a mini-campaign with countdowns, sneak peeks, and fan reminders.
Want to launch your next drop the right way? Get a quote or see how pre-orders work.
